About AMA.

GWU AMA, The George Washington University chapter of the National American Marketing Association, is an organization focused on developing a thriving generation of marketing professionals. We are a group of students across many disciplines and majors who are passionate about marketing.

Our organization is committed to connecting the academic and professional aspects of marketing through interactive speaker series, workshops, certificates and more. Our social and philanthropic efforts strengthen bonds within our organization and with our community. As an organization, we foster a culture of curiosity and passion for marketing. We would love for you to be a part of it! GWU AMA is proud to assist young professionals in realizing and achieving their full potential.

About Marketing.

So, what is marketing? The national American Marketing Association defines marketing as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” Marketing comes in all shapes and sizes, and is becoming an increasingly essential function for a successful business. From defining pricing structure to optimize sales to conducting market research to understand your customers’ needs to producing and airing TV advertisements during the Super Bowl, marketing professionals across the globe are making huge impacts on businesses and society.

Marketing Careers.

So what exactly can you do with a marketing degree? Simply put, a lot. Whether you are looking for something more analytical or something more creative, the world of marketing is vast and diverse; you can find something perfect for you! Here is a list of areas people with marketing degrees can get into.

Musician Promotion

Marketing Sales

Market Research

Data Analytics

Product Marketing

Content Marketing

Business Development

Account Executives

Social Media Marketing

Digital Marketing

Chief Marketing Officers

Advertising & Creative

Public Relations

Brand Management

Event Marketing

Political Campaigns

Economic Development

Digital Nomad

Brand Ambassador

Marketing Manager

Questions?

Email info.amagwsb@gmail.com